Make the most of online and offline worlds

In business, it’s making the most of all available resources that counts. Hence wise guys always endeavour to make the most of both the online media and things offline.

Companies like Enza Marketing always make it a point to make the most of offline marketing as well as online marketing. They have come to realize that in today’s world, both these are equally important. Continue reading

Wage a war to end corrupt business practices…

It’s time to wage a war, a war of ethics and ideals, to end corrupt business practices.

There are, in different countries different laws to curb and combat corrupt practices. Take for example the UK Bribery Act, which has sufficient clauses to fight corruption at all levels. This is the case with almost every country, but there is much more to it than merely having a law and implementing it with all strictness. Continue reading

Social Media Use of Online Firms on the rise

According to a research done recently, about three quarters of online businesses are using social media to communicate with their customers and to boost sales. Among the social media, microblogging site twitter is found mostly in use by these businesses.  Facebook has also seen a significant growth with 76% of the businesses having a brand page.

Many online companies are enjoying healthy sales with the aid of Social media. Internet and SEO marketing firm Web Technologies Inc. said, they are experiencing significant growth in business with the use of these social media. Continue reading

It’s raining jobs in the UK direct sales industry…

It’s raining jobs in the direct sales and marketing sector in the UK…

On the one hand companies like Oracle Advertising, TC World, Enigma Marketing etc are looking for people to be accommodated at all levels while on the other hand, the launching of new companies is creating new opportunities. The existing companies need able hands at the starters’ level and also as top executives. Hence they are on the look-out for sales and marketing guys all over. Continue reading

Facebook to Go for Brand-Friendly Communication Pages

Facebook is testing a mechanism for brands to communicate privately with consumers via their Facebook Pages. Via a “Message” button on a brand’s Page, consumers will be able to privately message companies. In addition to consumer-to-brand private messaging, the feature would give brands the ability to privately respond to comments or posts on their Pages. Page administrators will have the ability to disallow the private messaging capability.

Good news for brands indeed! Now all the brands and direct marketers like TC World Ltd., can make use of this system in Facebook as they can address their consumer feedback in a more discrete fashion. Continue reading

Explore your business and enhance opportunity

To understand better about marketing and the force that brings in sales can be attributed to best practices. A team from Sirius Star Marketing interviewed 100 sales executives randomly from across the country to know what they feel is important when it comes to promote products. Majority of them said that critical behaviors and overtures differentiate true sales leaders. This was further taken on with the companies marketing team to conduct research on sales excellence. Continue reading